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We also use some non-essential cookies to anonymously track visitors or enhance your experience of the site. If you're not happy with this, we can disable these these cookies but some features of the site may not work. By using our site you accept the terms of our Privacy Policy.


Privacy Policy & Cookies Notice

Privacy Policy

This policy provides information about how Troy Asset Management Limited (“Troy”, “we”, “us”) gathers and uses personal information. We are committed to respecting the personal information you supply to us and all data will be processed in accordance with the Data Protection Act 1998 (“the Act”).

If you do not agree with Troy's use of your personal data as set out in this Privacy and Cookie Policy, you should not submit your personal information to us.

We reserve the right, at our discretion, to change, modify, add to, or remove portions from, this policy at any time so visitors are encouraged to review this policy from time to time. We will of course notify you of any changes where we are required to do so. Your continued use of our website following the posting of changes to these terms constitutes your acceptance of those changes.

1. Information we may collect from you

We may collect information about you in the course of your use of this website and otherwise in your interaction and correspondence with Troy and representatives of Troy. The personal information which we collect will depend on what information you choose to provide but it could include your name, address, telephone number, social security number, assets and/or income information. We may collect your IP (Internet Protocol) address to help us to administer our website. An IP address is a number that is assigned to your computer when you use the internet. Your IP address is used to help identify you during a particular internet browsing session and to gather broad demographic data.

Please let us know if any of your information changes, so that we can ensure our records are up to date. Please note that to the extent permitted by and in accordance with applicable law, we record and monitor telephone calls.

2. How we may use your information

Typically, we may use your personal information for the following purposes. This is not a definitive list and it may change from time to time:

- for our internal business administration and record keeping purposes;

- to respond to your enquiries submitted through this website;

- for legal and regulatory compliance purposes, including as necessary to respond to governmental, regulatory or law enforcement agency requests;

- to comply with any present or future law, rule, regulation, guidance, decision or directive (including those concerning terrorism, fraud, money laundering and corruption) and, where required or considered appropriate, carrying out 'know your client' (KYC) checks and other procedures that we undertake prior to you becoming a customer of ours;

- to share information you provide to us with selected third parties that provide services to us; and

- to market our products and services to you in the future (which may involve contacting you using the contact details you give us). If you do not want us to use your information for Troy's marketing purposes, please let us know.

We will not disclose your personal information to third parties except as detailed above or where a government or regulatory body or applicable laws and/or regulations require or allow us to disclose your personal information.

If you do not wish to provide your personal data to use for any of the purposes of listed above, we may not be able to provide financial services to you.

3. Where we store your information

Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our website; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.

The information that we collect from you may be transferred to, and stored at, a destination outside the European Economic Area (EEA) that may not have the same level of protection as countries within the EEA. It may also be processed by staff operating outside the EEA who work for us or for one of our suppliers (for example, those who supply support services to Troy). By submitting your personal data to us, you agree to this transfer, storing or processing. We will take all steps that we consider are reasonably necessary in the interests of your information being processed securely and in accordance with this Privacy and Cookie Policy when transferred outside the EEA.

4. Your rights

The Act gives you the right to access information held about you. You are entitled to ask for a copy of the personal information we hold about you (for which we may charge a small fee) and to have any inaccuracies in your personal information corrected.

If you would like to review and/or update the information that you have provided to use by way of this website, please send an email to requesting such access or change. To obtain a copy of the personal data Troy holds about you, as you are entitled to under the Act, please contact

5. Third party websites

Links on Troy's website may take you to third party sites over which we have no control. When linking to another website you should read the privacy policy stated on that website. This Privacy and Cookie Policy does not cover the use of your personal data on any third party websites.

6. Contact details

Should you have any questions or concerns about this Privacy and Cookie Policy or the processing of personal data we hold about you, please contact us at Troy Asset Management Limited, 33 Davies Street, London W1K 4BP, United Kingdom, by telephoning us on +44(0)20 7499 4030 or emailing us at

Use of cookies on this website

What is a cookie?

Cookies are small data files that many internet sites automatically download to a user’s computer, phone or tablet’s hard disk. They are primarily used to collect standard internet log information and visitor behaviour information. This information is used to track visitor use of a website, improve the functionality of a website and to compile statistical reports on website activity.

What cookies will this website use and for what purpose?

This website uses cookies to store information on your computer phone and/or tablet. By storing information such as location and web pages visited, Troy Asset Management Limited (“Troy”, “we”, “us”) can improve your browsing experience and the quality of the services we provide you. These cookies are set when you submit a form or interact with this website by doing something that goes beyond clicking on simple links. We also use some non-essential cookies to anonymously track visitors or enhance your experience of this website. The cookies that this website uses include:

Single session cookies. These enable this website to keep track of your movement from page to page in order to ensure that you will not be asked for the same information you have previously given during your visit to this website. These cookies allow you to proceed through this website quickly and easily without having to authenticate or reprocess each new area you visit. We may use such cookies to analyse user behaviour, such as which pages have been visited during the session, in order to improve your overall experience, for example enabling us to determine and display more relevant content.

Persistent cookies. These cookies enable us to collect information such as the number of visitors to this website and the pages visited (in aggregate) in order to analyse user behaviour. This information is collected in an anonymous form and will be collated with similar information received from other users to enable us to compile reports in order to develop and improve user experience by displaying more tailored and relevant content.

Information tracking

We may use third party technology, such as Google Analytics, to provide us with information about how you use this website. This may include the use of cookies to collect anonymous information, including the number of visitors to this website, where they have come to this website from, the pages they visit and the length of time they have spent on this website. We may use this information to compile statistics and to help us to improve our website and the services we offer. Google’s privacy policy is available at

This data is collected primarily for monitoring the usage and performance of our website. We may use your IP address and track browser types to build a profile of our users.

Further information about cookies

For further information about cookies, visit or
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